Boulder, CO (PRWEB) December 13, 2010

Mailware Multi-Channel Manager is pleased to announce the celebration of 15 years of success in business with a significant software update and website upgrades for merchants and customers. Mailware assists online retailers in managing multiple online channels and solutions such as web cart software, third party software (including shipping systems), and payment software. Mailware provides order management for online stores and channels, inventory management across multiple warehouses, a full customer database, integration with multiple shipping carriers, accounting management and many more useful features. The newly released 2011 version of Mailware Multi-Channel Manager adds additional features such as cross docking, serialized inventory, and enhancements on existing features. In addition to upgrading the software, Mailware has also made major advancements to their website.

The most obvious change to the site is the addition of a comprehensive web cart comparison chart featuring the multiple solutions that integrate with the Mailware system. The newly released shopping cart software comparison assists customers in choosing the best web cart solution to fit their specific needs and organizational goals. While each web cart has different sets of features, pricing models, and availability, Mailware has carefully consolidated these features into one chart to give online merchants an informative listing for choosing a web cart software solution that will represent a best-practice solution.

These upgraded features to the Mailware site and shopping cart software will assist companies in creating brand credibility and flexibility. Bruce Kowkabany, President and CEO of Mailware, says, “Having the right web store helps create a credible brand that customers can learn to trust and provides a customizable place to display products. With Mailware's multi-channel option, online Merchants can select from auction sites, feeds and online marketplaces as well as their personal web stores.” This flexibility offers businesses excellent options because of ease of use and low cost. Kowkabany continues, “Company web stores can be intimidating and costly, and the process of choosing a web cart is not a simple task – not everyone knows where to start and there are a lot of features to compare. That is why the new evolution of our website, complete with the web cart comparison chart, is so critical to organizations.”

The comparison chart newly released by Mailware currently provides information on eleven different web cart software systems, including: ProStores, Miva Merchant, X Cart, ZenCart, osCommerce, Magento, nsCommerceSpace, ASP.net StoreFront, Volusion, Pinnacle Cart, and BV Commerce. The web cart comparison chart offers a full array of information based on features, including: eCommerce hosting, Tech Support, Product Merchandising, Inventory Management, Customer Relations Management (CRM), Back Office System* Management, and Accounting Tools. Also listed are Marketing tools, Design and Customization, Promotional tools, Payment & Order Processing and Shipping features. With this information, Mailware's web cart comparison chart provides online merchants the benefits of directly comparing each different cart to help them determine which one is best suited for their individual business model and goals.

About Mailware

For 15 years, Mailware has been working with online merchants to provide a full back office solution and multi channel manager** with full integration between multiple online selling channels (including web stores, marketplaces, feeds, auction websites) and third party software. With Mailware, orders are processed and fulfilled, information is updated and consolidated, shipping confirmation is automatically uploaded, and inventory counts are kept in sync.

About Core Technologies

Core Technologies is a mail order company founded in 1995 with a single goal – to provide useful shopping cart software at fair prices. Mailware, a product of Core Technologies, is a multi-channel manager and full back office system.

For more information, please call (866) 624-5927 or visit us at http://www.mailware.com

(*) Back Office System: Software that enables you to update inventory in multiple locations, manage customers, send emails, create purchase orders, process returns, handle phone orders, track ads, etc. A full back office system will allow you to have control over vital tasks, and will help keep your business organized.

(**) Multi Channel Manager: A software solution that works with multiple web stores, marketplaces, feeds, and auction sites to eliminate micromanagement. Inventory, orders, and customers for all of the online sales channels are handled in one system.