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Designing a digital format of your content takes more than simply turning your print publication into an electronic PDF version. You need to consider the font size, the enrichments you will use such as Flash, video and pop-ups, the background viewer of the publication and even length of it. In this session, leaders of the Zmags support team will provide you with the tools and information you need to provide the best digital reading experience to your audience. Defining a strategy for your digital content and designing to reach your goals The factors that affect the way you think about the design Real-world examples of Zmags customers who are doing it right - A first-hand look at Zmags new Professional Services programs
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In this webinar, Paul Chaney, Social Media Director at Practical eCommerce, and Taylor Duffy, Senior Product Marketing Manager at Zmags, will define the landscape for money-making social media opportunities, and lay out the critical steps to generate a revenue stream from your social community without alienating Fans and followers. Key Discussion Points Money-Making Opportunities. The opportunity for companies to monetize social relationships. Selling Tools. How social media participation has evolved from a marketing tool to a selling tool. Social Commerce Options. What options are available to participate in social commerce. - Checklist for Success. How to launch your own social commerce campaign — a checklist for success.
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| |       | Corporate HQ 320 Congress Street 02210 Boston, MA USA sales@zmags.com +1 (866) 989 6247
| United Kingdom Parkshot House
5 Kew Road, Richmond, UK info@zmags.co.uk
+44 208 334 8158 | Scandinavia Prags Boulevard 80
2300 Copenhagen S Danmark info@zmags.dk
+45 70 20 80 06 |
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