There's lots of buzz around social media, but is it right for your business? What's the impact on revenue? The Definitive Guide to B2B Social Media is designed with the business-to-business marketer in mind, offering basic and advanced strategies to help you better leverage and quantify social media participation. Chapters in this guide include:

• Tips on how to effectively use Social Media applications and key metrics to measure
• Techniques to promote Sales and Marketing Alignment using Social Media
• Ways to use Social Media at every stage of the Revenue Cycle
• How to prove and measure ROI and value of social media strategies

Read the guide that over 15,000 Business Marketers have downloaded to help turn social media into revenue.

Download the Definitive Guide to B2B Social Media today!

See what others are saying about the guide:
"The Definitive Guide for BtoB Social Media is just that, the most comprehensive look at how BtoB companies should be leveraging Social Media to drive greater marketing effectiveness. Marketo has always been a leader in educating and this book is no exception to that leadership. Simply must say to all B2B marketers, just read it!" - Aaron Kahlow, Chairman and Founder, Online Marketing Connect

"This is the one source I have found that combines the stories that can inspire you to create a great B2B Social Media marketing program as well as the worksheets to help you create the ROI to back it up!" - Paul Dunay, Author of Facebook Marketing for Dummies and Buzz Marketing for Technology Blog