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Wednesday, August 24, 2011
Now Bing Webmaster Tools To Show Integrated Data From Yahoo!
SEARCHNEWZ.com
By: Navneet Kaushal
2011-08-24
Bing's Webmaster Tools now shows integrated data from Yahoo Traffic in some reports and areas.
The integration began on the 12th August, however, September will the first month that will see complete merger of the combined data.
Justifying this amalgamation, Bing's Duane Forrester commented, "Given the combined effort the Search Alliance represents, it makes sense to showcase relevant data from both engines within a webmaster account."
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| Now Bing Webmaster Tools To Show Integrated Data From Yahoo! |
The good news is, most areas and the data within your accounts itself are not going to be affected with this merger.
Following are the noticeable changes that are seen in the Traffic Tab's, Traffic summary report and Page Traffic reports:
- Impressions- will increase as a result of showing combined impressions for the listings across both search engines
- Clicks- will also increase because of the integration of the two data numbers
- Click Through Rates (CTR) will also either rise or fall as a direct consequence of the above two
If you are worried if this will affect your actual ranking, rest assured as these changes will only reflect the numbers shown and not your actual rankings.
Also note that, at the moment the data is combined by default and is updated in all the markets wherein Bing powers Yahoo search.
About the Author:
Nav is the founder and CEO of PageTraffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals.
Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the "Best Articles" section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here.
