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Wednesday, August 10, 2011

ThingLink and Eventbrite have announced an integration partnership to allow direct ticket purchases from images. Eventbrite users will now be able to

ThingLink and Eventbrite have announced an integration partnership to allow direct ticket purchases from images. Eventbrite users will now be able to boost attendance wherever they use web-based images to promote their events, via the incorporation of ThingLink’s unique Rich Media Tags to the ticket-selling platform.

Quote startThingLink will allow our users to bring their promotional images to life with video, audio and whatever social features they desire.Quote end

San Francisco, CA (PRWEB) August 10, 2011

ThingLink, the provider of in-image interaction tools, and online events platform Eventbrite, have today announced an integration partnership to allow direct ticket purchases from images. Eventbrite users will now be able to boost attendance wherever they use web-based images to promote their events, via the incorporation of ThingLink’s unique Rich Media Tags to the ticket-selling platform.

First announced in June this year, ThingLink has brought a new dimension to images on the web via Rich Media Tags, transforming static images into navigational platforms. From branded artwork to promotional photography, Rich Media Tags allow the in-image embedding of links from some of the world’s leading social content platforms such as YouTube, Spotify, Wikipedia, Twitter, Flickr, Facebook and many more. From today the same technology has been made available to Eventbrite users, so that event flyers, promotional images and other listings can now be transformed into direct selling platforms, linking users and potential customers directly to an Eventbrite listing.

“ThingLink allows our users a greater level of flexibility and customer interaction when promoting their events,” commented Mitch Colleran, Eventbrite Partner Manager. “As well as providing a direct selling platform, ThingLink will allow our users to bring their promotional images to life with video, audio and whatever social features they desire.”

“Our aim with Rich Media Tagging is to empower online images with all of the functionality of the modern web and through this latest collaboration with Eventbrite we have brought on board a true market leader,” added ThingLink Chief Marketing Officer Neil Vineberg. “In-image purchases remove a barrier between ticket holders and event goers, as well as open up a new realm of creativity for those building flyers and promotional imagery for their events.”

About Eventbrite:
Eventbrite enables people all over the world to plan, promote, and sell out any event. And Eventbrite makes it easy for everyone to discover events, and to share the events they are attending with the people they know. In this way, Eventbrite brings communities together by encouraging people to connect through live experiences. Eventbrite's investors include Tiger Global, Sequoia Capital, DAG Ventures, and Tenaya Capital. Learn more athttp://www.eventbrite.com.

About ThingLink:
ThingLink develops tools for image interaction that allow content sharing via online images. ThingLink technology changes the way people interact with photos by transforming them into a surface for advertising, commerce, entertainment, search and social connection. Brands, publishers and bloggers utilize ThingLink in their images to share links, drive traffic and set up image-based advertising campaigns. ThingLink has offices in San Francisco, New York and Helsinki.

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