Learn how to get started with paid search. While paid search can sometimes be complicated, our new introductory guide will give you specific direction and tips to be successful. From designing your strategy to calculating metrics and setting budgets, this guide will walk you through the essentials you need to support your inbound marketing efforts.
* Leverage paid search to maximize lead growth * Create highly relevant keywords, ads and landing pages * Structure your account and set budgets * Calculate essential metrics to measure success
Enjoy the read, -Drew
Drew Fortin Inbound Marketing Manager
P.S. Optimize both your organic and paid search efforts in one spot - try HubSpot's 30-day trialand leverage different marketing tools for maximum lead flow.