BEAT FRAUD, BOOST SALES - HOW TO STOP CREDIT CARD FRAUD WITHOUT RESTRICTING SALES (TO ANY COUNTRY)

The rise of card-not-present ecommerce transactions has created a new, sophisticated level of international criminals. Merchants are forced to impose hard-and-fast rules on which credit card transactions to accept, and from where to accept them.

That blanket approach stops many fraudulent transactions, but it also blocks many legitimate, honest consumers — in the U.S. and worldwide. This webinar will explain how new, hosted fraud platforms can instantly detect both fraudulent orders and legitimate orders, reducing detection time and increasing sales from honest — but easily suspected — customers.

"Beat Fraud, Boost Sales - How to Stop Credit Card Fraud without Restricting Sales" is a free educational webinar. The presenters are Don Bush, director of marketing at Kount, a leading SaaS fraud-prevention platform, and Armando Roggio, senior contributing editor with Practical eCommerce. Kount is also the sponsor of the webinar.

KEY DISCUSSION POINTS:

• The real costs of manual reviews and of rule-based fraud detection.
• Why a low chargeback rate may actually be costing you money.
• The importance of overseas markets for U.S.-based ecommerce growth.
• How a SaaS-based fraud-prevention platform prevents the bad transactions and allows the honest ones — from any country.