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Monday, October 31, 2011

WEBCAST: Are you meeting your customers' mobile experience expectations?


Webcast - State of Mobile

Wednesday | November 2, 2011 | 1PM ET

Are you meeting your customers' mobile experience expectations?

According to Forrester Research*, mobile commerce is booming: sales via mobile devices, such as smartphones and tablets, will grow 40 percent per year for the next five years, capturing $31 billion by 2016. With mobile your websites and applications are literally in your customers' hands. But are you meeting their expectations?

According to Compuware research 75% of the top US retailers are not meeting mobile end-users' web performance expectations.

Speed and availability are key requirements of the mobile channel. Customers on tablets and smartphones expect quick transactions that work flawlessly anytime, anywhere.

Mobile Webast - Featured Speakers

Join our featured speakers, Sucharita Mulpuru, Vice President, Principal Analyst from independent research firm Forrester Research, Inc., and Compuware APM CTO, Steve Tack to learn about:

  • The current state of mobile commerce and key mobile trends
  • Why tablet owners are a key component of mobile success
  • Common mistakes that prohibit companies from capitalizing on the mobile opportunity
  • Best practices to deliver quality mobile web and application experiences to smartphone and tablet users

*Mobile Commerce Forecast 2011 to 2016", Forrester Research Inc, June 17, 2011

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