Analytics give marketers amazing insight into their marketing campaigns, but with so many possible combinations of metrics and reports to track, it's easy get overwhelmed.
Don't let data overload stop you from using analytics to improve your marketing effectiveness. Our newest ebook, Introduction to Inbound Marketing Analytics, highlights essential metrics for data-driven decision making.
This 85-page guide will teach you how to effectively analyze the following marketing channels:
* Your Website, Landing Pages and Blog * Search Engine Optimization * Paid Search * Social Media * Email Marketing * Lead Nurturing & Marketing Automation
P.S. Find out which marketing campaigns drive a ROI with HubSpot's Closed-looped Analytics. No spreadsheets needed!Schedule a demo to see how it works.