Toronto, Ontario, CanadaMarch 02, 2012

Looking to get noticed and generate more traffic and leads? Writing Web Words has just released their latest online writing service - Hot Off the Press Release, a web writing service that will provide businesses with SEO optimized press releases. Writing Web Words owner and head writer, Ray Litvak is now offering businesses a way to reach their target audience through optimized press releases that will help achieve distribution and drive more traffic and leads to a business’s website.

A well-well written press release will help a business get noticed, however an optimized press release will help with distribution across a variety of media outlets and search engines. As a result, a business can expect increased media exposure “and that will translate into lots of links and boatloads of traffic to your site,” says Litvak, who has been involved in New Media and Web Content Development for over a decade and has worked with hundreds of companies both large and small including Bell Canada, Yellow Pages Group, Hub Canada and more. “The more company-related links you have circulating through the search engines, the more likely you are to generate relevant traffic and drive them to your site,” shares Litvak.

In the past, most small businesses have had to carefully allocate their dollars to their overall production, operations and marketing strategies. With the launch of the Hot Off the Press Releases Service, business now has an affordable way to reach their audience, drive traffic and generate leads. “Press releases are an important way for a brand to establish their reputation,” says Litvak. “We help with that reputation building strategy by tapping into our team of experts to develop SEO optimized press releases that will get picked up and indexed by search engines and generate the kind of attention brands are looking for.”

The way we search for information has changed and online seems to be the number one go-to for immediate information on a company or brand. Distributing a professionally written and search engine optimized press release is the most effective way to spread the word about news related to a brand or business. “The news that a company puts out about their service or product will be indexed by top news search engines which makes it easier for consumers and journalists to find you,” explains Litvak. This helps increase a website’s search engine results and overall rankings.

With the new service, businesses can have their SEO optimized press releases written and distributed over the web using PRWeb. “Using PRWeb allows us to help businesses achieve an unprecedented ability to reach a wide-range of media outlets and sends the release directly to journalists, bloggers and consumers both locally and globally,” shares Litvak. Unlike any other press release distribution service, PRWeb submits releases to the top search engines and the use of links, keywords and videos within the release ensures that a brand or business will get more attention, fast.

ABOUT WRITING WEB WORDS
Writing Web Words is a team of professional copywriters and web content specialists serving Toronto, Ontario, Canada and beyond. Services include writing web content that helps sites get indexed and ranked organically by search engines like Google, Yahoo! and Bing. The former owner of a Web Design Firm, Ray has been involved in New Media and Web Content Development for over 10 years, having worked with hundreds of companies small and large including Bell Canada, Yellow Pages Group, Hub Canada, and more. Specializing in Web Content Development, SEO Copywriting and SEO Services for small and mid-sized companies, Ray and his team also work with industry insiders including web design firms, web development firms and their clients.

###