How to Craft a Social Media Content Marketing Plan
Social media success doesn't happen without creating content that your customers find valuable and worthy of sharing with others. The possibilities of what you can accomplish with great content are endless: you can strengthen customer relationships, drive inbound traffic, generate leads, minimize customer service complaints, or become a thought leader in your industry.
In this ebook, you'll learn everything you need to know about:
How to organize an editorial team
What topics to create content around
What types of content to create
How to make content findable through optimization and strategic publishing
