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Friday, June 15, 2012

How to Do Website Optimization with Guaranteed Results Is the Topic of Article

Marketers can learn how to do website optimization if they follow the guidelines in “43 Split Tests,” said’s article.

Digital Marketer

Online marketing techniques from the experts at Digital Marketer

Quote startSeeing the tactics in “43 Split Tests” is like peering into a professional marketer’s research notebook.Quote end

Austin, TX June 15, 2012

Learning how to do website optimization makes any marketer’s job easier. According to a recent article on, the combination of varying web marketing strategies is enough to drive a marketer crazy. Considering the countless variables involved in each technique, where is a marketer supposed to turn for useful advice?

Digital Marketer is offering an expert guide in website optimization with its new Special Report “43 Split Tests: A Cheat Sheet for What’s Working Now.” It provides dozens of strategies for boosting conversion rates, and promises an increase in online sales. The article said the Special Report suggestions apply to all markets and will work in all industries.

More than ten years of research and analysis went into “43 Split Tests,” and it used real web traffic for every test. The article said marketers now have access to the best quality-assured variables for the most productive techniques. The cream of the crop is offered in the Special Report, representing marketing advice that’s as good as gold.

Things as simple as the fonts, sizes, and colors used in opt-in forms and squeeze pages can make a huge difference in customer motivation, said the article. Readability and retention is what’s most important, and “43 Split Tests” has devised ways to capitalize on those aspects.

For instance, there is a one-click method to improving fonts that is so unbelievably easy that marketers will kick themselves for not implementing it sooner. Once it’s done, the article said conversion rates have been proven to increase by 5%. That sort of information is what makes “43 Split Tests” so valuable, said the article.

“43 Split Tests” shares the raw information that marketers need to quickly adjust their campaigns to produce instant improvements. The article said that conversion rates and opt-ins can be increased by two, three, and sometimes four times the original amount.

Digital Marketer releases Special Reports to help businesses and entrepreneurs gain insight and information on the trends, data, and strategies that can take them to the top of their industry. Through training courses, strategic plans, blogs, and Special Reports like this one, Digital Marketer supercharges every single marketing campaign it touches. For more information, visit

Successful marketing is hard to do without committing costly mistakes, said the online article. Knowing what works across the marketing board is priceless. Seeing the tactics in “43 Split Tests” is like peering into a professional marketer’s research notebook. Find out how to do website optimization and improve a business’s online approach with Digital Marketer’s help, said the article.