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Study Breaks College Media Explains to Business Owners the Relevance of the Facebook Fan Page, How It Can Boost Business and 6 Reasons It's Important
Study Breaks, a leading college media entertainment company, offers businesses insight into the importance of a Facebook fan page and lays out a short outline of why it's an important tool. From controlling one's brand to optimizing search engine optimization, there are 6 quick reasons why, if a business owner doesn't have a Facebook fan page, they should get one now.
Making a fan page is free, easy and it takes just a few minutes. Add some info, slap on a custom URL and upload a logo. Done.
Austin, TX June 21, 2012
Here are 6 QUICK REASONS why a Facebook fan page is important:
1. Pages are public.
Most of Facebook is behind a log-in, preventing search engines from indexing. However, some fan pages are not behind a log-in and thus search engines CAN index the page. Hopefully, people will stumble upon the result in SERPs, visit the Facebook page and then get to the site via the link. (See reason #2.)
2. Pages include links
Because pages are public, one can get some niceFacebook.com link credit. It's not possible to use the anchor text, but hey–it’s free.
3. Send “updates to fans”
One of the greatest features is that it's possible to send “updates” to fans at any time. It’s a nice way of building a database of interested users.
4. The owner can control the page for their business
Making the page before a fan or competitor does is critical for a business. The owner wants to be able to send the messages, edit or remove sections, and control the information to an extent.
5. News feed
When someone joins a fan page, it’s published on their news feed for all to read (unless they’ve turned this off). It makes someone joining the fan page in question somewhat viral.
6. It’s free and easy
Making a fan page is free, easy and it takes just a few minutes. Add some info, slap on a custom URL and upload a logo. Done. To make a fan page, click here.
Study Breaks College Media provides a one-stop solution for small businesses, providing them with big marketing strategies and delivering college students.
Study Breaks magazine is an award-winning line of monthly entertainment magazines for college students with a mission can best be explained through its slogan: We are college life. Published by Shweiki Media Printing Company, it is distributed in five Texas cities (Austin, Houston, San Antonio, San Marcos and Lubbock) and three southeast cities (Athens, GA; Auburn, AL; Columbia, SC). (Studybreaks.com)
