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| |  Dear Carla,
Recently, we dealt with the strategies and tactics that will boost direct mail response in part I of Direct Mail Response Boosters. In part II, it’s time to focus on copywriting.
Wielded properly, this creative piece of the tool box can significantly improve response. We at Direct Marketing IQ went to the top copywriters in the world, and asked for their very latest best practices on copywriting techniques, letter writing, envelope teasers, order card creation, format suggestions and component mixes … all in the name of boosting response.
Copywriting for Boosting Direct Mail Response will answer all these questions and then some:- What are the keys to the new direct mail letter?
- How are copy drivers leveraged properly?
- Should you use fascinations?
- What formats deserve consideration?
- What are the best ways to get your envelope opened?
- Analysis of 7 top cross-channel retailer
In addition, you’ll also get an in-depth look into four case studies about successful direct mail campaigns, along with many full-color examples of response-boosting mail from our Who’s Mailing What! Archive, the most complete library of direct mail in the world.
Learn up and then start boosting!
Order now!
Best of luck,
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