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Thursday, October 4, 2012
Adobe 2012 Mobile Consumer Survey Results
Dear Digital Marketer,
Adobe has released the results to its Adobe Mobile Survey, where more
than 1200 mobile users offered insights into what mobile devices they
use, how they interact with websites and applications, and what they
want most out of their mobile experiences.
With mobile device user penetration expected to skyrocket well into
2015, it's more important than ever for digital marketers to deliver
optimized mobile experiences to reach new consumers, and grow loyalty
with current customers.
This survey gives marketers a bird's eye view of what consumers are
doing with their mobile devices and what engages them most across five
industries: consumer products, consumer electronics, financial services,
travel services, and media & entertainment.
Read the paper to learn:
- Mobile consumers' preferences - do they want mobile sites or apps
- Where mobile consumers spend their time online
- What mobile consumers are buying, and how much they are spending
Download the full report for the latest statistics on mobile consumer
usage, as well as best practices and recommendations from Adobe mobile
marketing experts.
Download now -
http://aj.600z.com/aj/126358/0/cc?z=1&b=126352&c=126357
