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We surveyed over 1000 consumers to find out about their holiday shopping plans.
Now, MarketLive and the e-tailing group present a FREE webinar that reveals the results of the 2012 Mindset of a Multi-Channel Shopper survey, and delves into real-world consumer shopping trends and tactics that will affect profits and ROI this holiday season. The survey explores how to best embrace the connected consumer answering top-of-mind questions merchants must face during this critical season. Understanding when, where and what they will buy sets the stage for a successful selling season.
Top merchant questions include:
- How early do we need to start pushing promotions?
- Do we need to discount more than we did last year?
- What motivates customers to pay full price during the holiday season?
- What gifting tools and customer service must be in place?
- Is "Free shipping" 24x7 the only option?
- What impact will mobile and tablets have this season?
- How can retailers best take advantage of social strategies?
- What email promotions are most effective?
Join the Webinar to learn top tactics you can implement tomorrow to increase sales and ROI this Holiday season.
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