Demonstrate ROI For Marketing Programs

• Identify the right metrics for understanding and interpreting program results
• Illustrate which programs are the most effective 
• Demonstrate metrics for your senior team                  
• Develop critical elements of a marketing dashboard                                                                         
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• Struggling to find the right metrics for reporting on your marketing 
  programs, or confused on how to optimize your campaigns for better 
  results? If you need a better way to prove the success of your 
  marketing activities, download the Definitive Guide to Marketing 
  Metrics and Analytics  to learn more about the key success metrics 
  you should be looking at. 
  
  Download here: http://aj.600z.com/aj/129810/0/cc?z=1&b=129461&c=129809
  
  This free guide is filled with best practices and techniques to teach you:
  
  - The right metrics for understanding and interpreting marketing results
  
  - Why measuring marketing programs is difficult, and how to do it 
    correctly and efficiently
  
  - Revenue metrics that get the executives' attention and prove 
    marketing ROI
  
  - The critical elements of a marketing dashboard