When it comes to attracting and attaining a strong customer base, search engines are playing a powerful new role for local businesses. The growing popularity of customer review sites, coupled with increasing use of mobile phones to locate products and services, mandates that businesses understand how to gain local visibility in search engines. Search engine marketing agency Search Mojo, will host a webinar to help businesses capitalize on local searchers and set themselves apart from competitors.

The thirty minute webinar, entitled Leveraging Local SEO for More Leads, will be presented by Amanda Chaney, Account Director at Search Mojo, and will be held on Thursday, January 10th, 2013 at 2:00 p.m. ET.

Chaney will explain how to ensure a website is properly optimized for local search, the importance of Google+ for businesses, and what local citations are and why they are important.

“Optimizing websites to appear for local search queries is very different than optimizing for national exposure,” said Chaney. “There are several ways that local businesses can gain more local visibility in search engines, expand their target markets and generate more local leads.”

To register for the webinar, go to http://www.search-mojo.com/local.

About Search Mojo

Recently ranked on the prestigious Inc. 5000 list as one of the fastest growing businesses in America, Search Mojo specializes in search engine marketing, social media advertising, content marketing and analytics services. Founded in 2005, Search Mojo uses the latest information and techniques to help companies improve their conversions and lead generation through search and social tactics. Learn more about Search Mojo at http://www.search-mojo.com or read our blog, Search Marketing Sage, atblog.search-mojo.com.