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Thursday, February 21, 2013

Social Media Agency, fishbat, Responds to Female Entrepreneurs Relying on Social Media Marketing


Social media agency fishbat offers its perspective on the findings new survey reveals that businesswomen are putting stock in social media at an increasing rate.


Bohemia, N.Y.  February 21, 2013
On February 21, social media agency fishbat, Inc. responds to a new survey of female entrepreneurs who say that they consider social media marketing and SEO to be the future of promoting their businesses.
According to an article on Marketing Pilgrim, a recent study conducted by Web.com Group Inc. and the National Association of Women Business Owners addresses several questions about how women in business are feeling about the economy, their careers, and their futures. The article reports that nearly half of the women surveyed (44%) specifically cited the role of social media marketing and SEO in their bottom line, stating that they were “the future of business marketing.” When compared to the services offered by a social media agency, traditional marketing techniques – such as direct mail, email, and online advertising – didn’t break the single digits in terms of importance, according to the survey.
However, choosing a particular social network didn’t garner quite as much enthusiasm: “The women were asked which social media network was the most valuable, and LinkedIn came out on top but with only 27% of the vote. Facebook followed with 26%, then YouTube with 18% and Twitter with 17%.”
Long Island-based social media marketing agency fishbat, Inc. recognizes the role of online marketing using social media and SEO. Justin Maas, fishbat’s VP of Client Relations, offered his response to the survey’s findings: “It’s great to see that social media and SEO are viewed by these successful women as the future of business. We at fishbat particularly enjoy seeing a small business gain exposure and clout after calling on an agency like ours to use the most current techniques to market their products.”
fishbat, Inc. is a full service online marketing firm. Through social media management, search engine optimization (SEO), web design, and public relations, fishbat strives as a marketing firm to raise awareness about your brand and strengthen your corporate image.
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