Genius Monkey publishes an online marketing how to tip sheet titled, “Making Social Media Work for Your Business.” The new tip sheet is scheduled for release through the company’s online database of articles in February 2013 alongside other helpful hints and how to articles to aid businesses in maximizing marketing and advertising opportunities. Businesses who are unsure how to approach the different social media options can access the tip sheet to make sure they are starting in the right place.

Tapping into social media for marketing opens businesses up to many possibilities including: increasing online reach, improving website success, increasing SEO rankings, etc. To fully utilize the various social media outlets it’s important to start with the basics. The newly released online marketing how to tip sheet from Genius Monkey does just that by indicating the specific media types acceptable on each of the popular social media sites.

Facebook:     Text, photos or videos
Instagram:     Photos with optional captions
Twitter:         Text, links to photos/videos
Pinterest:             Photos with captions
Google+:             Text, photos, or videos
LinkedIn:         Text, documents
Flickr:         Photos with text
Foursquare:     Directory listings
YouTube:             Videos with descriptions
Vine:         Videos with descriptions

Jeremy Hudgens of Genius Monkey said, “Businesses interested in implementing a social media marketing campaign should consider which sites best suit their needs.”

Other important considerations discussed in the tip sheet include: hitting the right tone, timing, appropriate interaction, maintenance, goal setting for results, etc.

Genius Monkey provides clients with access to a team of marketing scientists that speed up the evolution of the average company by incorporating advanced marketing technology and services. Genius Monkey’s advanced scientific data-collection algorithms work to increase ROI and brand awareness. Implementing Genius Monkey’s online marketing strategy means companies can reach millions of targeted customers with ease and convenience while avoiding the potentially explosive costs of traditional marketing.