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Monday, April 22, 2013

How Retailers Collect and Use Purchase-Related Data

How Retailers Collect and Use Purchase-Related Data

Data about your buyers is extremely valuable. It can be used for 
targeted remarketing that drives repeat purchases and engaged, loyal 
customers. When it comes to collection and using data related 
purchases on your site, how do you compare?

RSR Research and Bronto Software surveyed retailers on purchase-
related data. The report 'Harnessing the Power: How Retailers 
Collect and Use Purchase-Related Data,' serves as a benchmark 
for retailers on:

* Collecting product-level site browsing data
* Using data to trigger automated emails such as abandoned cart reminders
* In-purchase marketing activities
* Post-purchase marketing activities    

Find out how you could be leveraging the power of 
purchase-related data in your marketing. 

Download the Report!

Go to: http://aj.600z.com/aj/135828/0/cc?z=1&b=135825&c=135829


Visit Bronto:  www.bronto.com

Call Bronto:  1-888-BRONTO1

Read Bronto's Blog:  www.bronto.com/blog


Bronto Software, Inc.
324 Blackwell Street, Suite 410
Durham, North Carolina  27701


Purchase Related Data