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Thursday, April 18, 2013

THE DEFINITIVE GUIDE TO MARKETING METRICS & ANALYTICS


Finally, a book dedicated to driving and calculating Marketing success!


This all-encompassing guide to Marketing Metrics and Marketing Analytics shows marketing professionals how to optimize marketing campaigns for better visibility into forecasting and reporting!

This 70 page guide will show you:
  • The right metrics for understanding and interpreting marketing results
  • Why measuring marketing programs is difficult, and how to do it correctly and efficiently
  • Revenue metrics that get the executives' attention and prove marketing ROI
  • The critical elements of a marketing dashboard
  • DOWNLOAD NOW: http://aj.600z.com/aj/135611/0/cc?z=1&b=135606&c=135610