Online Persuasion: Leveraging the Brain's Need for Novelty & Shortcuts
Tuesday, May 15, 2012 | 2:00 p.m. ET/11:00 a.m. PT
Join author and conversion rate expert Tim Ash for a wild ride through neuroscience to learn how the human brain functions, perceives the world and makes decisions. By understanding how your customers' minds treat incoming information you will be better equipped to create landing pages and marketing messages that influence website visitors to complete your conversion action.
In this fast-paced and dynamic webinar you will learn:
About your three brains (and which one is really in charge)
How your visual perception affects your experience of the web
Key findings from neuroscience and psychology that can skyrocket conversion rates
Can't make it on May 15? No problem! Target Marketing Group webinars are archived for 90 days after the live event. Click here to register and get access to this webinar on-demand.