With over 98% of consumers using some form of online email, it is the most reliable marketing tool for merchants to use effectively. With shoppers increasingly expecting a cohesive marketing message no matter how and where they interact with brands, there's much to be gained by optimizing email even just one notch beyond the basics.

Download our 5th Whitepaper in the Optimized Commerce Series: Optimizing Email Marketing Strategies to learn the tools you need to formulate a successful and refreshed email marketing strategy 2013.

This whitepaper details:

By making the most of available data across touchpoints, small changes can produce big results when it comes to subscriber acquisition and engagement ? and, ultimately, sales.

Download the Whitepaper to learn how to optimize your email strategies in order to grow engagement and conversions for your business this year.