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| Free Webinar: Augmented Reality in Direct Mail and Print
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Starts: 11:15 am ET | Ends: 12:00 pm ET Location: Auditorium Print still plays an important role in the marketing mix. And the usage of Augmented Reality makes printed pieces interactive and entertaining, helping to increase response and open rates and, in turn, the ROI for marketing campaigns. Multi-channel marketing expert, Chief Marketing Officer and Founding Partner of Trekk M.J. Anderson, will discuss this emerging technology and provide some real-life case histories of how AR was used effectively within cross-media campaigns that incorporate print, online, social media and increasingly mobile communications. Remember-- all attendees to IMV13 have a chance to win an iPad Mini. Learn more here.
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FEATURED SPEAKERM.J. AndersonChief Marketing Officer and Founding PartnerTrekk
Integrated Marketing Virtual Conference will also have sessions on:
- Multichannel marketing integration and strategy
- Multichannel lifecycle marketing
- Using big data
- Omnichannel and real-time marketing
- Online video marketing
- Sales attribution and budget allocation
- Branding across channels
Don't miss it!
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