Your prospects are more than a tracking number. They're more than an account name. They're more than a campaign. It's time to start treating them like who they really are -individuals who can add valuable business to your company.

And in order to build a healthy relationship with them, you must first engage them with meaningful dialogue and relevant content based on their unique preferences. How? With data.
Join ExactTarget and Right On Interactive as we explore how Data is the Key to Lead Nurturing. You'll walk away with real-world examples of how marketers were able to impact their top line growth with the right lead nurturing program in place. And with the integration of ExactTarget and Right On Interactive, you can too!

After the webinar, you will receive a copy of the presentation and two whitepapers that will help you jump-start your lead nurturing program: Action Guide to Lead Management Success and Data is the New Creative of the Real-Time Web.