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In this webcast, Michael Douds, Manager of Web Technologies, will discuss how Bon-Ton gained visibility and insight into their online customer experience using Compuware dynaTrace User Experience Management. Learn how Bon-Ton:
- Identified website visitors’ click paths and user experience issues in minutes instead of hours
- Gained 100% end-to-end visibility from browser-click to database and back
- Ensured the performance of critical visit-based Business Transactions such as “Add To Cart”
- Enabled the success of Special Promotions with real-time monitoring
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