On November 26, 2012, the social media marketing firm, fishbat Inc., releases a statement regarding the importance of social media branding. Social media is evolving and growing at high speed. Nick Renna, Social Media Strategy Manager for fishbat, shares the necessity for clarity and alignment in your social media branding strategy.

According to the Rock Hill Herald, three of America’s best and largest professional sports teams: the Detroit Pistons, Indianapolis Colts, and Baltimore Ravens are sharing their rules for running a successful social media brand program. The article reports that these teams have identified the following four rules: “Create Content No One is Making”, “Balance Quantity with Quality (Not Quality over Quantity)”, “Don’t use One Voice – Use Many”, and “Sharing Beats Stalking.”

“Social networks are always expanding and new social platforms are launching all the time,” Nick Renna, fishbat’s Social Media Strategy Manger, commented. “This makes it essential to have a clear social media branding strategy so you can consistently deliver your message and unique content across any and all [social media marketingplatforms when needed. You want to keep your brand on the cutting edge of any new social media platform that can help better your business. Having brand clarity prepares you to deliver consistency and ensures brand alignment through all of your marketing channels.”

fishbat, Inc. is a full service online marketing firm. Through social media management, search engine optimization (SEO), web design, and public relations, fishbat strives as a marketing firm to raise awareness about your brand and strengthen your corporate image.